Helpdesk articles

Role Of Data And Analytics In Improving Customer Engagement

Data is a priceless asset for businesses. It has always been around, but perhaps people realized its overwhelming significance in the last decade. Researchers, data analysts, and scientists — in fact, anybody who works with data unanimously agrees that procuring and using accurate data is not easy. But that does not deter people from using it.

In every aspect of our lives, we give and take a lot of information. We work with data when going about our duties, performing tasks, or doing any activity. We may not realize it, but a lot of information exchange occurs. Human beings work with data on a macro as well as micro-level. It is no surprise that data is referred to as the oil of the 21st century. Companies that do not use data and analytics will not be able to survive.

A Profitable Business Is A Customer Centric Business. Here’s Why!

Entrepreneurs and business owners are well aware that customers are important for business. But how and where customers are placed in the entire organization’s structure can tell us a lot about its future. Irrespective of past and present performance, if a company is not customer-centric, it doesn’t have a future.

What is the meaning of being customer-centric?

The term customer-centric means keeping clients at the focal point of your venture. If you look at the structure of an atom, it has a nucleus, and electrons revolve around it. The nucleus, in this case, is the client, and all business functions, including support, are the electrons. This is the ideal structure of an organization. Creating a customer-centric business pays rich dividends. 

Power Of Artificial Intelligence — Transforming Customer Service At Scale

Predicting the future is no longer considered out of the world, or automating mission-critical tasks does not appear like magic. The new-age boom called Artificial Intelligence (AI) is doing wonders by executing the functions and helping businesses engage with customers better.

The power of artificial intelligence is such, that service managers are now forced to implement this futuristic technology to drive sustainable and exponential growth.  This is because, at every stage of the customer journey, AI helps deliver stellar customer experiences.

8 Tips To Make Your Customer Service Process Economically Efficient Without Compromising On Quality

Customer service is the lifeline of most businesses worldwide. It also plays a vital role in engaging and retaining customers. Contact centers are so important that many customers have stopped doing business with brands that have been found wanting in their customer interactions.

Every company is under immense pressure to reduce expenditures and increase savings. Providing customers with service and resolving their issues is a business necessity, but it does not make the process a cakewalk or inexpensive.

"Cut costs while improving customer experience" has become an organization's survival mantra. But how is that possible?

How AI Conversation Bots Aid Conversational Commerce

Conversation bots have redefined conversational commerce, turning it from a trend into a vital strategy for modern shopping experiences. Nowadays, it is a business imperative that has transformed how people shop. Shoppers get instant answers, anytime. No waiting, no frustration. Additionally, businesses rely on these AI conversation bots to boost sales and engagement. 

Contact Center’s Secret Formula To Ensure Excellent Customer Experience

Creating the best customer experience may sound like a tall order to some, but that’s not the case. When planned and executed well, a good customer experience (CX) adds value to your brand, increases your customer base, and promotes loyalty, thus increasing customer lifetime value (CLV) and, with it, your business’ turnover.

What Are Customer Touchpoints – And Why They Matter

Serving customers and being a part of their journey is an aspiration for businesses worldwide. Companies are always alert and spend billions of dollars to serve customers. No stone is left unturned to ensure the right message for the product goes out to them at the right time and on their chosen platform. This helps brands to reach their ultimate objective of providing a rich customer experience (CX). When you have your customers’ best interests in mind at each touchpoint, then you are capable of providing great CX.

Overcome Supply Chain Challenges Using The Right Technology

The supply chain operations worldwide have been disrupted because of the unprecedented times caused due to the Covid-19 pandemic. Some experts predict that it may get even worse before we experience improvement. 

This rapid spread of the virus led to shutdowns in many industries while consumers shifted their spending away from travel, dining, and in-person entertainment to online shopping and home-based entertainment.

It's That Time Of The Year Again! The Most Coveted Holiday Season

The most wonderful time of the year is here, and we cannot keep calm! The air is filled with holiday cheer, and there’s much to be thankful for. Homes are decorated, and Christmas trees, with their elaborate ornamentation, are showstoppers. Pretty lights everywhere bring out the holiday mood. Likewise, great music reminds everyone to shake a leg and get into the groove. Memories are created when people come together to exchange gifts, feast, unwind, and make merry.