Conversation bots have redefined conversational commerce, turning it from a trend into a vital strategy for modern shopping experiences. Nowadays, it is a business imperative that has transformed how people shop. Shoppers get instant answers, anytime. No waiting, no frustration. Additionally, businesses rely on these AI conversation bots to boost sales and engagement.
Creating the best customer experience may sound like a tall order to some, but that’s not the case. When planned and executed well, a good customer experience (CX) adds value to your brand, increases your customer base, and promotes loyalty, thus increasing customer lifetime value (CLV) and, with it, your business’ turnover.
Serving customers and being a part of their journey is an aspiration for businesses worldwide. Companies are always alert and spend billions of dollars to serve customers. No stone is left unturned to ensure the right message for the product goes out to them at the right time and on their chosen platform. This helps brands to reach their ultimate objective of providing a rich customer experience (CX). When you have your customers’ best interests in mind at each touchpoint, then you are capable of providing great CX.
The origin of customer experience (CX) as a differentiator can be traced to Japan during the 1950s. Before that, businesses and industries focused on meeting production targets and restricted themselves to fulfilling people's basic demands.
The most wonderful time of the year is here, and we cannot keep calm! The air is filled with holiday cheer, and there’s much to be thankful for. Homes are decorated, and Christmas trees, with their elaborate ornamentation, are showstoppers. Pretty lights everywhere bring out the holiday mood. Likewise, great music reminds everyone to shake a leg and get into the groove. Memories are created when people come together to exchange gifts, feast, unwind, and make merry.
“Christmas waves a magic wand over this world, and behold, everything is softer and more beautiful.”
Norman Peale’s description of Christmas is perhaps the most appropriate way to convey the holiday mood.
Christmas is that time of the year when the festive spirit is at an all-time high. It’s also the time when excited holiday shoppers tend to take over most retail platforms, as well as over a fair share of your sanity.
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Brands are cautious about how they treat their clients. To help customers in their journey, brands rely heavily on automation apart from various other support tools.
Business owners invest in market research and lean on marketing tools that increase customer satisfaction levels. In fact, customer retention strategies determine who becomes a market leader. Not surprising to see that retention strategies constitute a lion’s share of your budget.
Automation helps businesses readily serve customers, resulting in a massive increase in their client base and return on investment (ROI).
Adding to the treasure trove of automation in OwlDesk by ThinkOwl, Event triggers allow you to speed up customer issues by automatically carrying out certain predefined actions. In the long run, the smallest action can enhance customer satisfaction.
