Customer inquiries in the insurance industry are often issue-driven, where clients reach out to the companies at critical points — when they apply to initiate a plan, when they seek information regarding a scheme, when they find any change in policy, and ultimately when they make a claim.
Blog Summary: A robust communication system always optimizes operational efficiencies in logistics throughout the movement of items from manufacturing units to the end-users, at every stage of the supply chain — this article unfolds how a unified helpdesk solution helps to improve the service quality and increase the productivity of support team to address the growing customer demands for faster delivery.
Imagine you have a quality product in place at a competitive price. But you fall flat to deliver the service that your customers expect from you. Do you think they will stick to your brand? Most likely, they will leave sooner or later.
In a cutthroat competitive market, consumers measure a company's performance with each interaction. They tend to abandon the brand with one bad experience,. On the other hand, these customers can turn into loyal brand advocates with remarkable service experiences.
The world today is experiencing the magic of artificial intelligence and the customer service industry is no different. AI in customer service has been seen in the form of chatbots that are well equipped with conversational software to help navigate customer queries and has evolved to do so much more in recent years.
The California Consumer Protect Act (CCPA) went into effect earlier this year, compelling organizations that have operations or customers in the state to comply with certain data privacy and security mandates. For contact centers however, CCPA compliance might not be optional as California accounts for nearly 12% of the U.S. population. So, there’s a good chance your customer service team processes California citizen data.
From a customer’s perspective, customer service is an experiential process, and so, it’s difficult to quantify. It can be either good or bad, fast or slow, helpful or unhelpful, among other factors.
However, for organizations, it’s a different game altogether. With the availability of sophisticated customer service analytics and reporting tools, Contact Centers can track and measure just about every metric that impacts the quality of their customer service. Measuring the key performance indicators (KPIs) helps Contact Centers improve the overall customer experience (CX), lower customer churn, and boost brand loyalty. However, the abundance of customer data can entice CX leaders to track everything, which leads to information overload and analysis paralysis.
At a time when customer experience (CX) is the single most exciting opportunity for brands globally, contact centers and agents, particularly will play a vital role in helping organizations unleash the true promise of CX.
