The road to offering amazing customer experiences is replete with challenges for brands.
Should customers' expectations go unmet, they can transform from impatient to downright fiery. They can even go to the extent of untying the knot with your brand due to a single instance of a bad experience.
In today’s dynamic business environment, it is impossible to work without valuable insights. Implementing the Japanese philosophy of Kaizen lets you discover vital details about the drivers of customer loyalty and implement practices that improve your customer service and support functions.
The rise of generative AI, particularly the launch of powerful digital tools like ChatGPT (and its subsequent improved versions), marks a seismic shift in the technology landscape. Today, Generative AI is not just a buzzword; it's a transformational moment that's changing how software is created and consumed.
Today’s consumers expect a lot from your brand, from speedy self-service to personalized interactions. For most modern customers, more than the product, it’s the overall experience across all brand touchpoints that matters most.
The rapid evolution of technology has transformed how people communicate. Today, consumers have virtually no limitations concerning the channels they choose for interacting and communicating with brands. The global eCommerce boom has taken retailers by storm. Many retailers have already implemented digitalization and are utilizing the various channels that come with it to earn more and make their brands more successful.
At a time when brands are placing so much importance on customer experience (CX), conducting customer sentiment analysis can help you take your brand to the top. Customer sentiment refers to the different emotions that your customers experience—positive or negative—while engaging with your brand. In this age of instant communication, how can brands conduct customer sentiment analysis? Let’s find out.
Far too many industries began their digital hustle after the onset of the pandemic. However, it is heartening to note that their efforts at digitalization are bearing fruit and still going strong.
Even more encouraging is that consumers have welcomed modernization and believe innovation in technology can fulfill society’s needs. How has this mindset shaped consumer behavior? What are some other factors influencing shopper sentiments? Does the global economic situation matter to the average shopper? How does it influence buyer behavior? Let’s find out.
