Multichannel articles

Customer Journey Mapping Is The Way To Your Customer’s Heart

Predicting a customer journey, also known as customer journey mapping, is a fascinating process. If you are a business owner, you must have encountered surprise visitors (first-time website visitors for online businesses and new walk-ins for brick-and-mortar establishments). It’s a wonderful feeling if these visitors become your customers. Isn’t it? Can you visualize that process? Visitors, or people without idea who you are, become aware of you and your brand’s existence.

How To Ensure Complete Customer Success With Customer Education

To deliver winning customer outcomes at scale, you need to improve product adoption, reduce customer churn, and drive account expansions with best-in-class predictive insights and prescriptive guidance. This blog is for you if you believe in providing value and think that customer success is more of a calling than just a job.

In this article, we explain how to provide trusted, top-rated customer success with a detailed customer education program that can help clients besides creating a fulfilling and positive experience for all customer-facing teams.

Connect Your Instagram Business Account With ThinkOwl To Source Customer Inquiries

Another new feather on the cap! Instagram has been integrated into ThinkOwl, the AI-powered helpdesk software that facilitates multichannel digital communication.

If your Instagram business account is connected to the software, ThinkOwl can now create cases from various Instagram entities, such as Posts, Stories, Comments, and Direct Messages (DM).

From a customer service point of view, this integration is very crucial. Here is why!

Agent Experience Matters — Here's Why You Should Pay Attention To It

Companies exert a great deal of effort to deliver the best possible experience to customers. The idea is to create or provide an environment where customers feel at home, where they are pulled by the brand with pleasing thoughts, or where they are made to feel special. Happy customers mean more business, that's the thought.

A Profitable Business Is A Customer Centric Business. Here’s Why!

Entrepreneurs and business owners are well aware that customers are important for business. But how and where customers are placed in the entire organization’s structure can tell us a lot about its future. Irrespective of past and present performance, if a company is not customer-centric, it doesn’t have a future.

What is the meaning of being customer-centric?

The term customer-centric means keeping clients at the focal point of your venture. If you look at the structure of an atom, it has a nucleus, and electrons revolve around it. The nucleus, in this case, is the client, and all business functions, including support, are the electrons. This is the ideal structure of an organization. Creating a customer-centric business pays rich dividends. 

What Are Customer Touchpoints – And Why They Matter

Serving customers and being a part of their journey is an aspiration for businesses worldwide. Companies are always alert and spend billions of dollars to serve customers. No stone is left unturned to ensure the right message for the product goes out to them at the right time and on their chosen platform. This helps brands to reach their ultimate objective of providing a rich customer experience (CX). When you have your customers’ best interests in mind at each touchpoint, then you are capable of providing great CX.

Digital Customer Service Via Facebook

Over a billion messages are exchanged monthly on Facebook between end-users and businesses. Based on this stat, we can foresee that the demand for digital customer service interaction will skyrocket in the near future.